Crowdfunding campaign builds momentum as new retail partnership secured
Having reached 37 percent of its £340,000 funding target in just three days, Carbon Black System has secured a new retail partnership with Edinburgh-based retailer Pyxis to sell the second-generation Carbon Black wheelchair in Scotland and Northern England.
Launching its Carbon Black II wheelchair in May 2018, the company turned to crowdfunding platform CrowdCube on the 3rd July to generate investment for a planned rollout of the new product across the UK, as well as in the US and Germany later this year.
Highlighting that momentum is already building for the new wheelchair, the company confirmed that Pyxis will be selling the Carbon Black II thought both its mobility centre and online through its website.
Discussing the retail agreement, Mark Tuckwood, Managing Director of Pyxis, told THIIS: “At Pyxis, we focus on the top end of the market and Carbon Black’s new model very much complements the select range of premium products that we focus on.”
According to the Carbon Black System, Pyxis will actively promote and sell Carbon Black II throughout Scotland and Northern England, committing to sales targets to ensure exclusive reseller rights in the territory.
Mark continued: “The original Carbon Black was highly sought-after because of its unique design, however, the price point was too high for many customers. The new model, with a price point below £4,000, is far more affordable whilst still retaining the chair’s high-quality and innovation.”
Currently standing at just over £128,000 and with 37 investors backing the company, the crowdfunding campaign has 27 days remaining for Carbon Black System to reach their target.
Paul Strudwick, Sales and Marketing Director of Carbon Black Systems, confirmed the company will be selling through an exclusive chain of resellers in the UK, as well as going to customers directly.